5 June 2025: Insly, the low-code software provider to the insurance industry, has appointed insurance sales expert, Christian Bangsgaard, as a non-executive board member. Bangsgaard is an experienced NED and software sales leader in insurance software, AI, automation, and data analytics businesses. Previous positions include as Sales Director Nordic at Guidewire, Country Manager at Alteryx, and VP Sales EMEA at Insurance Business Applications.
Bangsgaard brings a proven sales methodology from his experience selling software to tier-one to four insurance companies, along with deep industry insights, and an extensive network across the industry. He is also skilled at developing value-driven positioning and go-to-market strategy to maximise client conversion, satisfaction, retention, and customer lifetime value.
“Christian’s knowledge and experience of selling insurance software will be invaluable as we accelerate growth across our end-to-end offering and new AI product, FormFlow,” commented Risto Rossar, Founder and CEO of Insly. “He brings a fresh perspective across the sales lifecycle, which will help us to stay ahead in a competitive market, continue to expand our global client base, and, critically, the value we provide to customers.”
“Insly is the most exciting insurance software provider in the market today, with a huge opportunity to win market share,” commented Bangsgaard. “Its low-code, AI-driven, end-to-end system excels for ease of use and speed of implementation, meeting the needs of modern insurance companies and MGAs more effectively than the competition. Plus, with a strong team and the right investor backing, they have all the ingredients for rapid growth. I’m excited to be part of the journey.”
ENDS
